About

Having started in blue chip classic cars sales, worked as a Staff Writer at Classic Driver then moving to a senior position at the UK’s leading automotive PR firm, as well as PR & Marketing Director at Zenvo Automotive, I amassed a great deal of experience in a broad range of automotive media and brand early on.

I’ve had the pleasure of working with Singer Vehicle Design, Morgan Motor Company, Type 7, RM Sotheby’s, Thornley Kelham and Bicester Heritage among others.

In my full time role as Global Creative Strategy & Special Projects at Royal Enfield, I worked on creating a distinct brand tone and perception for the next stage of the historic motorcycle brand. From collaborations with Unimatic Watches, King Nerd, Death Spray Custom and latterly working on the launch of the all new Flying Flea EV brand, my work there was varied.

As a freelance automotive writer, producer and consultant, I work on both commercial and editorial projects with publications, individuals and companies to create content, hone their public perception and advise on all things automotive.

I’ve included some case studies within the Work section of this site, but if you’d like to know more you can contact me at jameshbannister@gmail.com.